Super Soft Feel, Without The Bulk We went all out with 550 GSM Cotton. What does that mean? It means it's likely the softest & coziest towel you've experienced - without needing to be bulky and heavy. Or in other words, just trust us - it's your new favorite bath towel.
Highly Absorbent What good is a towel that doesn't dry you off? Our bath towels feature a Looped Terry design that dries you off fast and always picks up what you're putting down. ("Looped Terry" is also a great unused band name, btw)
Smart Hanging Loop Hangs easily to dry or store - no more unexpected floor towels!
Beautiful (Like You) Your towel style matters. Every towel features reversible double-sided designs that make your bathroom shine and look great no matter how they're hung.
Like An Old Friend Softer with every use - the more you love it, the more it loves you back.
